About Us
To bring the over 50s the best on the web - inspiring and informative editorial coupled with an interactive platform that enables our users to share information and connect with each other.
Advertise On Fifty Connect
Fifty Connect offers advertisers the chance to establish long-lasting relationships with this demographic via fully integrated, targeted campaigns. The site attracts 2.5 million visits each month and registers 40 million page impressions. Popular news channels include work, money and retirement, health and travel.
Fifty Connect pioneered the first online campaigns for a number of well established, off-line brands whose services are widely used by the mature market.
Our sales director Julia Ellis has been with the business for five years and heads a team that runs advertising campaigns for some of the world's best known companies.



