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The first interaction that a customer has with a product is usually through the packaging. This shows how significant the box of a product is. It would not be wrong to say that the first impression of a product goes through the box that it is packaged in. Therefore, they should be well-designed and made in a way that the highest number of customers can be allured towards it. Lip balm boxes are one of such packages that make a huge impression on the customer. Let us go through a few techniques in which they can make a positive impact on the customer. 

 

Rigid Packaging 

Rigid boxes are made out of sturdy and upright materials that are stronger and stay in their shape even if they have to undergo multiple physical pressures. These boxes come as it is, unlike folding cartons packages, which come as flat sheets and rather have to be folded before being used. These packages are premium looking and only used for the products of the highest quality.